Home › SEO Audit › SEO Audit Report Template
Most audits die in a spreadsheet nobody opens twice. This template fixes that: a 40-check tracker you fill in as you go, and a client-ready report format for the write-up.
US search visibility and measured page experience
In the latest complete latest visibility window, 496 US impressions and 0 US clicks were recorded for this URL, with an aggregate US average position of 55.8. This is a dated visibility signal, not a PageSpeed score for this specific URL and not proof of a lead, sale, or revenue outcome.
Open the live PageSpeed mobile test → · Run our Website SEO Audit →
Open the live PageSpeed mobile test → · Read our dated case study →
Why it matters here: US search visibility makes page selection and page experience worth measuring together. The homepage benchmarks are evidence for the broader technical-performance report; they are not a substitute for testing this URL under the same conditions.
Read the dated PageSpeed report and screenshots → · See the audit methodology →
What you get
The 40-check tracker (CSV)
- Grouped into the 8 categories that matter: indexability, speed, on-page, content, internal links, images, structured data, measurement.
- Each row has a priority, what “good” looks like, and how to fix it.
- Opens in Excel, Google Sheets or a browser. No macros.
The report format (HTML/PDF)
- A clean one-page report: summary, priority fixes, findings by category, next steps.
- Use Print to Save as PDF and send it as a PDF.
- Same format we use on real audits.
How to use it
Scan first
Run the free audit, then work down the 40-point checklist for the checks a scan cannot see.
Fill the tracker
Mark each check Pass, Partial or Fail. Add a note and an owner. Do not fix anything yet.
Write the report
Copy the top 3 issues into the report format with the impact and the fix. Fix order: indexability first, then titles and content, then cosmetics.
Get the template
Get the template
Drop your email and we will unlock both files, plus the odd short email when we update the audit method. No spam, unsubscribe anytime.
Why these 40 checks
Pairs well with
- SEO audit checklist (2026) – the guide behind the tracker.
- How to run an SEO audit – the full method, start to finish.
- Technical SEO audit – when the issue is crawl, index or speed.
Sources
Run a free SEO audit
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Next useful step: If this is the problem you are trying to solve, see the free SEO audit tool.