Home › GSA Ads Tooling
GSA Ads Tooling is an internal tool built and used by GSA Growth. It connects to the Google Ads API to read campaign performance and keyword data for the Google Ads accounts we own or manage, so we can plan SEO and paid-search work for our own business. It is not a public product.
What it does
- Reads campaign, ad group and keyword performance for accounts we manage.
- Pulls keyword ideas and search volumes to plan content and campaigns.
- Produces internal reports that inform our own SEO and marketing decisions.
What it accesses
When we connect a Google account, the tool gets read access to Google Ads data for the accounts that account can access. It reads campaign, ad group and keyword data for planning. It does not change bids, budgets, campaigns or any other setting without a person doing it deliberately in the Google Ads interface.
Our commitments
- We access only Google Ads accounts we own or manage. We do not access anyone else’s accounts.
- We do not sell, share or transfer Google user data to third parties.
- We do not use Google user data for advertising, retargeting or profiling.
- Data is stored securely, and we follow the Google API Services User Data Policy, including the Limited Use requirements.
- Access can be revoked at any time from the Google Account’s third-party access page.
Who uses it
GSA Growth’s team. It is an internal operations tool, not an app offered to the public.