Local Revenue-Leak Calculator
See how many calls your business is losing to the Map Pack — using private search-demand data for the market and business type you enter. No signup to run it.
How much is your local search demand worth?
Enter your market and business type. We will prepare a tailored local-search estimate.
How the estimate works
We use the real monthly search demand for your trade in your city (from aggregated keyword data), apply an average top-3 click-through rate of 15–25%, and a 5–10% enquiry rate. If you’re not in the Map Pack top 3, most of that traffic is going to the businesses that are.
Illustrative estimate, not a guarantee. Your actual numbers depend on your trade, city and competition.
How to stop the leak
- Complete and optimise your Google Business Profile — categories, services, photos, posts. Full guide →
- Build review velocity — ask every happy customer, every job. Beat your local top 3.
- Fix speed and indexability — a slow or blocked site can’t rank. Free audit →
- Publish location and service pages that match how people search.
- Build local citations and links — authority is the long game.
Book a 30-minute Action Plan call Explore local SEO services
Frequently asked questions
How is the revenue leak calculated?
We take the real monthly search demand for your trade in your city, apply an average top-3 click-through rate of 15–25%, and a 5–10% enquiry rate. If you are not in the Map Pack, that traffic is going to the businesses that are.
Is this a guarantee?
No. It is an illustrative estimate based on real search-demand data and average click-through rates. Your actual numbers depend on your trade, city and competition.
What is the Map Pack?
The three local businesses Google shows in a map above the regular results for “near me” searches. It is where most local calls come from.
How do I get into the Map Pack?
A complete, active Google Business Profile, more and better reviews than your local competitors, and a fast website with location and service pages. We explain it in our Google Business Profile guide.
How much does it cost to fix?
GSA Growth starts with a $99 Local Leak Audit, then $499/month for the Starter plan and $999+/month for Growth.